Each new financial year, most businesses take time to reflect on their past successes as well as previous failures as they seek to review their plans. Consequently, it is necessary for business operators to evaluate their online strategies as part of the core functions that promote business growth. Learning how to make your business standRead more
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Not so long ago the best form of marketing for small businesses and large corporates alike was The Yellow Pages. To support a Yellow Pages ad, businesses may place advertising in local papers, printed flyers or, if times were good, a radio ad. How times have changed. In this age of instant communication and socialRead more
Why is having a social media presence important in Perth? As a small city, businesses in Perth are turning to social media as an increasingly important tool for running a business. It allows businesses to quickly and effectively reach out to a wide range of people, and deliver content in new exciting ways. Also, throughRead more
In 2017, social media and your business’s online presence is more important than ever. Social media marketing helps to validate your brand and expose it to the public. When done correctly, your business is able to appeal directly to your intended target market, and ultimately increase your customer loyalty. Besides targeting your niche, social mediaRead more